Microsoft Upgrades CRM Cloud Computing to Challenge Oracle, Salesforce.com

If you have paid attention to the technology sector at all, you’ve likely seen more than your fair share of references to cloud computing.  Add that platform with CRM and your mind may be swirling from the overabundance of information. How do you clearly define CRM cloud computing and what does it mean for your organization? In the most simple of terms, you can think of CRM as your platform to better managing your customers. As for cloud computing, this is simply a way to eliminate hardware and software costs internally and allow someone else to host your solutions. Microsoft is hoping that you will turn to its CRM cloud computing solution for all your needs.

New Microsoft CRM Cloud Computing Upgrades

The latest Microsoft CRM cloud computing solution, Microsoft Dynamics CRM, is designed around the needs of the everyday business and aims to help you better manage your client relationships. The latest version offers a round of upgrades meant to streamline use within your organization – such as better integration with other products in the Microsoft portfolio. One new move for Microsoft in this latest release is the fact that for the first time, the cloud-based version of its CRM solution will be available before the on-premise offering. Microsoft CEO, Steve Ballmer, suggests this approach reflects the company’s push into CRM cloud computing. The company hopes to encourage cloud-based use by putting its focus on the cloud.

Should Oracle and Salesforce.com Worry About This Microsoft CRM Cloud Computing Release?

Ballmer is not mincing words when it comes to the competition. He is tired of Microsoft taking a backseat to Oracle and Salesforce.com when it comes to CRM cloud computing. If you missed it, the company took an open attack when it began offering a rebate of $200 to any Salesforce.com or Oracle customer that switched to its CRM cloud computing platform. The company even relied on the slogan: “Don’t get forced. Get what fits.” You aren’t likely to miss the play on words here, which is just what Microsoft was after. The software giant even referred to its competition as running legacy systems – is CRM cloud computing old enough to have a legacy system in the market? Microsoft believes so and even featured testimonies from companies making the switch to its CRM cloud computing platform.

CRM Cloud Computing Vendors Fight Back

It is truly good news for you that Microsoft competitors are fighting back – good competition always benefits the customer in the long run. For its part, Salesforce.com is issuing press releases that claim enterprises the world over are selecting its CRM cloud computing platform over Microsoft Dynamics CRM and referring to Microsoft as a legacy software vendor. CRM cloud computing represents a major investment for Microsoft, however, and you should expect to continue to see new innovations that could make sense within your environment.

The Bottom Line in CRM Cloud Computing

In the battle over dominance in the CRM cloud computing realm, should you go with Microsoft, Oracle or Salesforce.com? You won’t find the answer here, simply because none of these are a one-size-fits-all solution. One thing you should know for sure is that all companies offer a robust investment. You will have to do your own SWAT analysis to know for sure which solution makes the most sense, but in overall CRM cloud computing, you won’t go wrong with any of these options.