Category: CRM Articles

ISM Inc. brings new meaning to words “Top 15”

Strategic advisory firm ISM Inc. kicked off the week by releasing its annual Top 15 awards in CRM software, an honor quickly reported to industry media by most recipients and one which would appear to be hard-earned, indeed, with final score depending on a rigorous battery of tests (see below). Unfortunately, there’s a fundamental flaw […]

The straight story

There’s a nice folksy story being reported over at TMCNet set in – where else? – Kansas. As it turns out, calendar year 2007 will see the 30th anniversary of a family-owned and family-run CRM vendors Ruf Strategic Solutions. In family terms, the longevity of this company based in Olathe, Kansas is “a tribute to […]

What’s in a name?

One more time, from Shakespeare’s Romeo & Juliet, act two, scene two: What’s in a name? that which we call a roseBy any other name would smell as sweet… On Thursday, CRMchump reported a story that read just like any other acquisition announcement running on this page weekly, but there was one vital difference. March […]

Commence prez proclaims off-the-shelf CRM a failure

Speaking of gauntlet, check out the doozy hurled by Commence Corporation president Larry Caretsky: “One stop, off the shelf CRM (Customer Relationship Management) software purchasing is failing distributors,” and further, “To thrive [today’s industrial sales environment], industrial distributors and manufacturers need more than leading technology or efficient warehouses to achieve long-term growth.” Such are the […]

Major CRM woes ahead?

A story that CRMchump is surprised not many other blogs are picking up on is running over at IT Week. Lisa Kelly reports on remarks from Gartner research vice president Ed Thompson that are definitive and negative indeed. Headlined “Shortage of CRM skills will create project failures” – note the use of “will” there – […]

And now…CRSM?

Over at WebCPA.com, poor editor-in-chief / “practical accountant” Howard Wolosky proposes a new school of thought: “customer relationship service management” or “CRSM.” The piece entitled “CRM vs. CRSM” meanders a bit about the point of the importance of providing proper service. Woolly mathematics (and/or grammar) come into play when the two keys to success are […]

Guru promises the Most

Online resource website VendorGuru.com has released a white paper entitled "Getting the Most from Your Call Center Investment." Featured in “Getting the Most” is a case study on Johnson Controls, Inc.’s recent switch to a VoIP office phone system. In tandem with the release, VendorGuru cited statistics from a Benchmark Portal study of more than […]

On JetBlue and CRM

SearchCRM.com is running an interesting take on the whole JetBlue fiasco which resulted in 1,102 people having flights cancelled when an ice storm shut down flight routes out of New York City last week – or, as JetBlue CEO David Neeleman put it, ““Obviously […] the most difficult time in our history.” The article “Is […]

CEM pokes into the picture again

CRM’s cousin, brother, red-eyed stepchild CEM – however you feel about it depends how you describe it, but the relationship is doubtlessly filial – is back again in a couple of new stories and in the consciousness of CRMers. On Customer Experience Management, there is quite an extensive piece on the subject appearing in this […]

Objects in the SAND

SAND Technology, Inc., provider of intelligent enterprise information management software, announced that it has joined the Business Objects Technology Partner Program. Under terms of the agreement, SAND and Business Objects will collaborate on sales and marketing initiatives. (Plus, they’ll get more reportage on CRMchump.org, because you gotta love the name “Business Objects.” Classic!) The two […]