CS Group helps AI

The hard-working good folks at Amnesty International UK have reported a nice boost in their efforts to increase its rolls to one million, namely a Computer Software Group CRM system. The human rights charity seeks to expand membership over 230 percent from 300,000 by 2011, whilst simultaneously overhauling and integrating its external communications.

Tharmalingam Rajukumar, Amnesty’s head of database marketing, says the charity has various databases related to different issues, such as appointing activists or working with student groups. The CS Group solution has gotten high marks from Amnesty UK in improving the organization’s reach to donors and fundraisers.

Business solutions provider Computer Software Group (a.k.a. the CS Group) specializes in the development of integrated web-enabled solutions. CS Group was founded in 1976 and today has offices in the UK and the US. The CS Group clientele numbers over 5000 companies in various industry sectors.