Dough, a dear

Innovative wireless software provider Pyxis Mobile, Inc. has announced its mPlatform Alliance partnership with capital markets contact and ownership data provider Bigdough. This initiative will deploy Pyxis integrated client relationship management to customers via mobile device. The technology has been made available to Bigdough through that company’s participation in Pyxis Mobile’s mPlatform Alliance program. Bigdough can now wirelessly deploy CRM data and relay to users’ mobile media, making the mobile phone a handheld extension of the Bigdough system.

Part of the Hemscott Group, Bigdough seeks to provide users with an integrated CRM solution designed specifically for relationship management in the equity capital markets. The Bigdough platform integrates a CRM system with a database of contact information, investment strategies, and holdings data for over 50,000 capital markets professionals. Pyxis Mobile had more to announce from the SIA Technology Management Conference in New York, N.Y. earlier this week with the picking up of Pyxis programs by Boston-based IXIS Asset Management Advisors, L.P. Purchased by IXIS was Pyxis Mobile mWholesaler, which leverages the Research In Motion’s BlackBerry enterprise solution from Research In Motion for retail sales.

IXIS makes the twenty-second of the top fifty American financial service firms at which Pyxis Mobile software is now installed. Pyxis Mobile mWholesaler, together with BlackBerry, promises to put real-time data at wholesalers’ fingertips, including IXIS’ existing Siebel CRM data. Pyxis Mobile is a provider of innovative wireless software specializing in the financial services industry. Pyxis Mobile mPlatform solutions are industry tailored wireless applications that extend data from existing enterprise systems to wireless devices.

Pyxis Mobile clientele includes AIM, Deutsche Asset Management, Goldman Sachs Group, Henderson Global, IXIS Asset Management Advisors, L.P., Manulife, Merrill Lynch Investment Managers, New York Life Investment, Pioneer, Sun Life Financial, and Oppenheimer. mPlatform applications are used by twenty-two of the top fifty asset managers.