How do you say “software development” in Russian?

The folks at Terrasoft have announced the presentation of “The advantages and peculiarities of CRM in software developing companies” by direct sales executive Serge Ganshyn at the sixth Independent Software Developer Forum to be held in Moscow April 27-29.

Ganshyn seeks to address topics including building CRM processes in software developing business, creating the optimal sales workflow and the process of development of partner network. Ganshyn will also relate the experience of realization of integrated CRM solutions for software firms.

The main topic of ISDF Spring 2007 is “Automation processes in software companies.”