In Favor of Open Source CRM

The idea of owning the code to your software, being able to tinker with it and customize it is a powerful motivator for most companies employing a self-respecting IT staff. Open Source offers a tantalizing promise of free/cheap software that can be personalized to your requirements. Simplicity is another advantage; sometimes companies are looking for something that does not have too many bells and whistles in it.

Two big enterprise customers of open source CRM are H&R Block which uses SugarCRM and IMA Financial Group, which uses Concursive. Since most of the code is open, the applications tend to be very customizable, run on any platform, and have a good, if not all-encompassing, feature set. SugarCRM, the largest player in the category, has added more mobile features than many of its commercial rivals.

Tags: concursive crm