Kapow! Mashup! um…Java!

Cue Batman fight-scene theme music…

Kapow Technologies today announced that Switzerland-based SITA, a provider of IT business solutions and communications services to the air transport industry, has deployed the Kapow Mashup Server to integrate various applications into a single portal. SITA employed the Kapow Technologies’ “Visual Scripting approach” in building enterprise mashups.

(Now with a company name like Kapow – 8.8 out of 10 on the CRMchump Onomatopoeia Naming Scale, by the way – that proudly describes its fondness for “mashups,” how can PR folks name a primary philosophy “Visual Scripting approach?” How about the “Smash in the Eye Attack Strategy?”)

The portal integration project was necessitated by SITA’s decision to merge its IT and communications divisions; two Siebel CRM applications were combined and data integrated from other enterprise applications.

The Kapow Mashup Server is a Java-based solution that supports most operating systems, databases, and key internet and Web 2.0 protocols.

Kapow Technologies calls the product it provides as “Mashup Serving, Feed Serving and Web Scraping software that enables companies to deploy content-intensive applications…” Kapow currently has a clientele of over 200 customers, including AT&T, Bank of America, Wells Fargo, CSFB, Intel, Vodafone, Audi and DHL.