KMPG LLP survey on retail stores

According to a new survey by KMPG LLP, shoppers prefer stores that offer them the best prices, best product range, and that are conveniently located. destinationcrm.com says:

The country is largely "overstored," Rittenhouse says, so customers were less likely to travel beyond their own neighborhoods unless drawn by specialty items.

Go to: Shoppers Stay Close to Home

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