Let’s go to the movies!

That’s a wrap! Ideaca Knowledge Services, a Canadian-based technology consulting firm and gold-certified Microsoft partner, announced that Cineplex Entertainment LP, the largest motion picture exhibitor in Canada, has gone live with their implementation of Microsoft Dynamics CRM.

Ideaca’s Dynamics CRM solution seeks to allow Cineplex Entertainment employees a “holistic view of operations that consolidates several disparate customer databases into a single centralized repository.” Headquartered in Toronto, Ontario, Cineplex Entertainment LP owns, leases, or has a joint venture interest in 132 theatres with 1,309 screens; Cineplex Entertainment rolled out Dynamics CRM nationally across media, corporate sales, group sales and gift certificate program groups.

Ideaca is a Canadian-based technology consulting firm that sells, develops and implements business software solutions. Ideaca employs over 140 information technology professionals in its Toronto, Calgary and Vancouver offices.