More than 300 Customers Drive Sales and Marketing Success in the Cloud with Salesforce.com and Eloqua
AON, Brightcove, Infoblox, Proofpoint, Taleo and more rely on the power of Eloqua and Salesforce CRM to improve their business processes and drive revenue
VIENNA, VA and SAN FRANCISCO (June 08, 2009) –
Eloqua, the category-defining marketing automation leader and provider of best practices expertise for marketers worldwide, and salesforce.com [NYSE: CRM], the enterprise cloud computing company, today announced they have reached more than 300 joint customers. Industry leading companies such as AON, Brightcove, Infoblox, Proofpoint and Taleo rely on the power of Eloqua’s marketing automation solutions and Salesforce CRM to improve their business processes and drive revenue via the cloud computing model.
“Eloqua and salesforce.com are both extremely powerful tools, and when used together the results are profound,” said Nicolas Draca, director of marketing, Infoblox. “We’ve been able to automate and integrate lead generation and tracking to an unprecedented degree, and in the process we’ve provided significant benefits for our customers, our sales force, the marketing team and executive management. Eloqua and saleforce.com are clearly the leaders in the field and we’re extremely satisfied and happy to be working with them.”
With the joint Eloqua and Salesforce CRM solution, Infoblox is able to track all lead generation activity, including email opens and click-thrus, website visits, click-stream and form submissions. All of this data is viewable by sales representatives in the activity field from within Salesforce CRM, providing Infoblox’s sales team with greater insight into prospect activity and interest, and allow marketing to track the revenue impact of its programs through ‘first contact to close’ integrated reporting and analytics.
Eloqua’s award-winning Eloqua Conversion Suite, which is available in Lite, Express, Team and Enterprise versions, is the marketing automation platform of choice for leading marketers around the world. Designed to meet the needs of a wide range of businesses, from small companies to global enterprises. Eloqua automates, executes, and measures key marketing and lead management processes and delivers unparalleled flexibility, functionality, and results, along every step of the sales funnel – from lead generation to close.
“Businesses are increasingly looking for ways to improve their business process and integrate mission critical applications,” said Joe Payne, CEO, Eloqua. “Salesforce.com has been Eloqua’s most strategic partner since our inception. We are proud of the success we have achieved to date and look forward to teaming with salesforce.com to deliver customer success with sales and marketing in the cloud in the days, months and years to come.”
Salesforce.com’s Salesforce CRM is the world’s most complete and popular cloud computing sales application on the market today. Using Salesforce CRM, sales professionals are driving more deals, generating more leads, and helping sales reps increase productivity. Salesforce CRM is delivered via the cloud computing model, enabling customers to get started quickly, with no software or hardware to install. Eloqua Conversion Suite can be used to extend the marketing capabilities within Salesforce CRM.
“Today’s milestone is a direct result of the customer successes that have been achieved with the industry leading combination of Eloqua and Salesforce CRM,” said Steve Lucas, senior vice president, Force.com and Alliances for Salesforce.com. “With Eloqua and salesforce.com, leading companies are able to increase their sales and marketing insight and effectiveness in order to stay ahead of the competition.”
Customers can learn more by clicking on Eloqua’s listing on the Force.com AppExchange at http://www.salesforce.com/appexchange
About salesforce.com
Salesforce.com is the enterprise cloud computing company. The company’s portfolio of Salesforce CRM applications, available at http://www.salesforce.com/products/, has revolutionized the ways that companies collaborate and communicate with their customers across sales, marketing and service. The company’s Force.com platform (http://www.salesforce.com/platform/) enables customers, partners and developers to quickly build powerful business applications to run every part of the enterprise in the cloud. Based on salesforce.com’s real-time, multi-tenant architecture, Salesforce CRM and Force.com offer the fastest path to customer success with cloud computing. As of April 30, 2009, salesforce.com manages customer information for approximately 59,300 customers including Allianz Commercial, Dell, Dow Jones Newswires, Japan Post, Kaiser Permanente, KONE, and SunTrust Banks. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase salesforce.com applications should make their purchase decisions based upon features that are currently available. Salesforce.com has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol “CRM”. For more information please visit http://www.salesforce.com, or call 1-800-NO-SOFTWARE.
About Eloqua
Eloqua helps clients dramatically accelerate revenue growth through Revenue Performance Management. Eloqua provides powerful business insight to inform marketing and sales decisions today that drive revenue growth tomorrow. The company’s mission is to make its customers the fastest growing companies on earth. Thousands of users rely on the power of Eloqua to execute, automate, and measure programs that accelerate revenue growth. Eloqua’s customers include Adobe, AON, Dow Jones, ADP, Fidelity, Polycom, and National Instruments. The company is headquartered in Vienna, Virginia, with offices in Toronto, London, Singapore and throughout North America. For more information, visit www.eloqua.com, subscribe to the It’s All About Revenue blog, call 866-327-8764, or email demand@eloqua.com.
Source: Eloqua