National Foundation Selects Parature Customer Service(TM) Software
Dynamic Software Suite Enables Efficient Streamlined Member Support
Vienna, VA (May 22, 2008) – Parature, a global leader in on-demand customer service software, announced today that the American Legacy Foundation® has selected Parature Customer Service(TM) software and is just one of the many organizations using it to manage the inquiries they receive about the organization, advertisements, grants, and general FAQs. The American Legacy Foundation was created as a result of the November 1998 Master Settlement Agreement (MSA) reached between attorneys general from 46 states, five US territories and the tobacco industry, and is the only national foundation dedicated exclusively to fighting the tobacco industry.
The foundation, after reevaluating their consumer response needs, explored its options and chose Parature Customer Service software, according to Jackie Berkowitz, the foundation’s communications specialist. Legacy found that Parature’s software ensured effective and streamlined communication, as well as self-service all in one unified system.
“Implementing Parature Customer Service software has enabled us to streamline our contact with our customers,” stated Berkowitz. “We are able to locate previous customer emails in a matter of minutes. Additionally, it has enabled us to keep track of our incoming emails and report monthly on trends.”
Parature enables any organization to fundamentally change the way they support their customers through its Software-as-a-Service (SaaS) delivery and integrated, intuitive design that empowers them to better and more efficiently serve, support, engage with and retain customers in today’s Web world. The seamlessly integrated suite of Parature modules allows organizations worldwide, including associations, leading educational institutions, technology companies, and other diverse industries to effectively manage all of their support needs. This dynamic, on-demand software enables organizations to get up and running quickly, easily and efficiently.
“National and local foundations, associations, and societies are continuously seeking solutions to effectively manage their customer, consumer, and member questions and support requests,” said Duke Chung, Parature President and CEO. “Parature is championing the way to provide them with the smartest, most efficient way to streamline and strengthen ongoing customer responsiveness and communication; improving the efficiency & effectiveness of their support teams.”
Source: Parature