Parature Announces Mobile Application for the iPhone
Customer Service Software Suite Offers High Demand Advanced Mobile Technology to Reduce Customer Effort
Vienna, VA (August 18, 2009) –
Parature, a global leader in on-demand customer service software, announced today a mobile application for the iPhone. This application empowers customers to be proactive and engaged in their campuses, communities and organizations by providing access to Parature Portal(TM) functionality from their iPhone and iTouch mobile devices.
Parature’s mobile application provides customers – whether they are students, citizens or consumers – with an easy-to-use, efficient mechanism to conveniently report incidents when and where they see them. The application can be leveraged by colleges and universities to encourage students, faculty and staff to be engaged in the welfare of their campus by reporting incidents and maintenance issues such as broken lights and vending machines. Government agencies, facilities management or any organization that wants to leverage mobile technology can benefit from this application as well. Tailored to take advantage of the iPhone’s capabilities, the application is touch friendly with graphically rich features capable of displaying images like maps or rich text content such as relevant articles easily retrieved through a knowledgebase search. The location capture feature facilitates quick fixes to open incidents by automatically capturing the GPS location of the customer at the time the incident is reported, and the ability to attach a photo of the problem or issue to the incident report further expedites response times. Additionally, Parature customers can brand the mobile application to have the same look and feel as their support portal so it becomes a recognizable extension of their existing customer support site.
“Mobile applications are in high demand by today’s tech-savvy generation of consumers,” stated PointAbout, Co-founder & CEO, Scott Suhy. “Smart organizations will take advantage of this mobile application trend to provide their customers with a convenient channel of support when they need it; no matter where they are. Mobile technology offers the opportunity for people to become empowered and proactive within their campus, neighborhood or organizational communities.”
Parature enables any organization to fundamentally change the way they support their customers through its Software-as-a-Service (SaaS) delivery and integrated, intuitive design that empowers organizations to better and more efficiently serve, support, engage with and retain customers in today’s Web world. The seamlessly integrated suite of Parature Customer Service(TM) software modules allows organizations to effectively manage all of their support needs without additional hardware, software and IT expenses. Parature integrates everything in one dynamic, unified system to increase efficiency across entire organizations, improving processes among customer support, operations, development and sales.
“Parature continues to develop its customer service software to incorporate applications and features that are in demand,” stated Parature CEO and President, Duke Chung. “Parature’s mobile application for the iPhone is just another example of how we are empowering our customers with multi-channel support offerings, so that they can support their consumers in the manner in which they demand. Parature Customer Service software reflects the commitment we have to our customers’ success and to providing the smartest, most efficient way for diverse organizations to deliver great customer experiences.”
About Parature
Parature enables organizations to better serve, support, engage with and retain their customers via the Web. Industry-leading, Web-based Parature Customer Service(TM) software provides customer service organizations with a comprehensive, multi-channel way to meet the growing expectations of their customers. With more than 10 years experience, Parature serves organizations in a wide variety of industries worldwide and helps support nearly 20 million end users. Parature is among Inc. Magazine’s Top 100 Fastest Growing Private Software Companies and is the recipient of numerous product, technology, and leadership awards. Today, the Parature name is synonymous with innovation and value in Web-based customer service software, strategies and best practices. Parature is headquartered in Vienna, Virginia with offices in San Francisco and the U.K. For more information, visit www.parature.com or follow @parature on Twitter.
Media Contact
Dayna Tenorio
Parature, Inc.
+1-703-564-7758 x1170
dtenorio@parature.com
www.parature.com
Source: Parature