Parature CEO and President to Present at the MIT Enterprise Forum of New York City

Duke Chung to Speak on â??Software as a Service (SaaS) 2.0â? Panel

Vienna, VA (May 22, 2009) – Parature, a global leader in on-demand customer service software, announced today that Parature CEO and President, Duke Chung will speak on the ‘Software as a Service (SaaS) 2.0’ panel at the MIT Enterprise Forum of New York City. The event will offer entrepreneurs, investor and business leaders the opportunity to learn about the market demand and entrepreneurial opportunities for a second generation of SaaS. Among the issues to be discussed: SaaS Platform – What are Microsoft and Google doing to create SaaS Platforms that support ecosystems of independent SaaS providers?; SaaS Start-ups – How are two exemplary SaaS start-ups, that target businesses, winning customers and making money?; Investors – From venture capital and investment banking perspectives, is SaaS 2.0 a field of dreams or a great opportunity? The event will be held at Microsoft’s Manhattan office in New York, NY on Thursday, May 28, 2009 and the panel discussion will take place from 6:30 P.M. until 8:00 P.M.

Parature enables any organization to fundamentally change the way they support their customers through its Software-as-a-Service (SaaS) delivery and integrated, intuitive design that empowers organizations to better and more efficiently serve, support, engage with and retain customers in today’s Web world. The seamlessly integrated suite of Parature Customer Service(TM) software modules allows organizations to effectively manage all of their support needs without additional hardware, software and IT expenses. Parature integrates everything in one dynamic, unified system to increase efficiency across entire organizations, improving processes among customer support, operations, development and sales.

Source: Parature

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