Parature Releases Free White Paper on Improving Customer Service with Web-Based Support
White Paper Explores the Benefits of On-Demand Service and Support Software
Vienna, VA (June 20, 2008) – Parature, a global leader in on-demand customer service software, announced today the release of a free white paper offering customer service and support professionals insight into the benefits of Web-based support software. The white paper entitled “Improving Customer Service Using Web-based Support Tools” is available online at
http://www.parature.com/res_whitepapers.aspx.
The software-as-a-service (SaaS) model provides companies of any size with the power to leverage service and support technologies for competitive differentiation and is an invaluable asset when supporting today’s generation of Web-savvy customers. These customers, when in need of service, often go to an organization’s website first, hoping to be empowered with options to self-serve via knowledgebases and downloads, live chat sessions, and easy escalation paths. It is imperative that organizations impress existing and potential customers by providing the applications they desire, content that exudes both breadth and depth, and a support site that is easy-to-use. “Improving Customer Service Using Web-based Support Tools” explores the proven benefits of using Web-based applications for customer service and support, and how the Web has made its mark on the industry.
Parature enables any organization to fundamentally change the way they support their customers through its Software-as-a-Service (SaaS) delivery and integrated, intuitive design that empowers organizations to better and more efficiently serve, support, engage with and retain customers in today’s Web world. The seamlessly integrated suite of Parature modules allows organizations to effectively manage all of their support needs. This dynamic, on-demand software enables organizations to get up and running quickly, easily and efficiently.
“Parature is dedicated to helping customer service and support organizations deliver superior customer service,” stated Parature CEO and President Duke Chung. “We demonstrate this commitment, not only by providing the smartest, most efficient customer service software, but by providing valuable written content as well. Parature has conducted in-depth research to provide relevant and thought provoking insight into industry trends that will contribute to the success of customer service professionals and enable organizations to provide exceptional customer service.”
Source: Parature