Of those pros at Epro

PacificNet, Inc., a provider of CRM and telemarketing services, ecommerce, gaming and mobile internet services in China, announced today that its PacificNet Epro subsidiary has been selected by China Unicom’s Shanghai branch to provide CRM consulting and call center training services.

Under terms of the agreement, PacificNet Epro will enhance the CRM service level and telemarketing management capability the China Unicom customer service center known as the “10010 Information Hotline.” The scope of the consulting project will cover key areas including customer service and telemarketing management, development of outsourcing telemarketing programs, call center workflow design, business management, project Return on Investment, customer affinity, designing effective telemarketing scripts, and improving customer service agent capabilities.

According to figures from China’s Ministry of Information Industry, China Unicom recorded 1.3 million new users in November 2006, including 373,000 CDMA users. China Unicom now has 105 million GSM users and 36.13 million CDMA users. Meanwhile, China Telecom added 690,000 new fixed-line users in November 2006, and China Mobile signed up 4.67 million new users in November, bringing its total users to 296 million.

China Unicom is one of the major mobile operators in China operating GSM and CDMA mobile networks, local and long distance fixed-line phone service, data communication including internet service and IP phones, value-added telecom services, wireless paging and other services.

Beijing- and Hong Kong-headquartered PacificNet Inc. is an investor in and operator of companies that provide outsourcing, e-commerce, and value-added services in China, such as call centers, telemarketing, direct response television marketing, CRM, interactive voice response, mobile applications, and communications product distribution services. PacificNet corporate clients include China Telecom, China Mobile, Unicom, PCCW, Hutchison Telecom, Bell24, SONY, TCL, Huawei, American Express, Citibank, HSBC, Bank of China, Bank of East Asia, DBS, TNT, and the Hong Kong government. PacificNet employs over 2,300 in China with offices in Hong Kong, Beijing, Shenzhen, Guangzhou, Macau, and branch offices in 26 provinces.

PacificNet Epro is a provider of outsourced call center, telemarketing, CRM, VAS and IVR services with over 15 years of field experience in greater China in the areas of outsourced call center services, training and consulting services, and call center management systems.