Profiles+ Professional at Johnson Bank

Financial Profiles Inc. has been chosen by Johnson Bank to license their solutions throughout the company. The web-based Profiles+ Professional program will be deployed in the financial services company based in Arizona and Wisconsin.

Johnson Bank senior vice president of trust Mike Van Den Heuvel promised that the Financial Profiles system would improve the firm’s speed and efficiency in clientele need identification. Van Den Heuvel emphasized in a company-issued press release that the application would assist in “our continued strategy to treat our customers like family by providing tailored service and actionable advice.” Profiles+ Professional, with modular presentation and analysis, is designed for financial services professionals’ collaboration.

Financial Profiles, Inc. is ready to make an example of Johnson Bank; President / CEO Jim McClafferty cited Johnson Bank when explaining the opportunity to implement cost-effectivity in such financial services firms. As McClafferty sees it, the banking market will see more and more influence coming from the financial services market in the near future, and the solutions given Johnson Bank are proof of the company’s belief in that future.