QuestionPro and Salesforce.com? Really?

Is this true? Has QuestionPro, a provider of online survey services, really become available as a certified application on salesforce.com’s AppExchange? Hey, would The Chump lie to you?

Is there anyone out there who shouldn’t be informed that, according to company officials, QuestionPro for AppExchange is designed for businesses to measure the satisfaction of existing customers, test the reception of products and services on prospects, or conduct general market research to quantify the strengths and weaknesses of their brand and that of their competitors?

How many systems are brought together in the new arrangement? Two, eh? CRM and surveying, you say? And wouldn’t you like to hear about the process you can use QuestionPro for? Are responses collected via QuestionPro.com surveys automatically posted to a custom object in Salesforce? What do you reckon?

And would you believe that, after developing the survey using QuestionPro’s web-based wizard interface, a link is provided with custom variables for email campaigns within Salesforce? And that the link contains an ID for the survey hosted at QuestionPro as well as an ID for the Salesforce object that a customer would like to integrate?

And finally, aren’t The Chump’s readers happy QuestionPro doesn’t do a deal every day?

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