Quite an ROI

Ah, a happy ending for Vendere Partners … and Sage Software, too.

Sage Software representatives were no doubt happy to get out of bed and go to work on this Monday: After all, they were able to announce that Vendere Partners, Inc., a Dallas-based sales consulting and lead generation management company, has just passed the one-year anniversary of their SageCRM implementation. No big deal in itself, to be sure, but Vendere reported a whopping US $150,000 return on investment thanks to “increased efficiencies” brought about by SageCRM.com.

The Vendere brain trust credited SageCRM.com’s reporting capabilities with helping Vendere create an additional revenue stream by providing a system to more effectively collect and package industry marketing intelligence for its clients. Vendere also gave Sage the thumbs up for data mining and reporting capabilities, which have reportedly helped Vendere increase revenue by adding new competitive information tracking services. Industry marketing and product-specific information collected from lead generation and sales calls are packaged into custom reports that Vendere sells to organizations seeking market intelligence, thus that additional revenue stream.

Vendere had worked with Ascendix Technologies, a Sage CRM Solutions business partner, to customize SageCRM.com for its targeted account and solution selling methodologies. Ascendix also helped customize inside sales pipeline capabilities for use with lead generation, qualification and client campaign tracking.

Vendere Partners, Inc., is a Dallas-based firm providing lead generation services for technology vendors. The company also provides sales planning and sales process management consulting services for both inside and field sales teams. Ascendix Technologies is a consulting firm providing business systems.

Ascendix has been in business since 1996 and boasts over 50 years of combined experience in the deployment of business systems in CRM.