RightNow, Informatica

RightNow Technologies announced yesterday that they had been contracted as a reseller for Informatica data integration technology. RightNow is pushing the combination of Informatica’s data integration technology and RightNow’s service, sales, and marketing solutions, for customers seeking to “better take advantage of the vast array of data sources across their organizations.”

Informatica’s technology seeks to simplify the process of frontline employees updating other enterprise applications with information gained during their interaction with customers, from within their RightNow desktop.

Under the terms of the agreement, RightNow will use Informatica software to assist customers in streamlining and optimizing the full range of data integration tasks across their implementation, with Informatica software performing services such as data profiling and cleansing, secure data movement, and synchronization with on-premise ERP, CRM, and custom applications.

Informatica provides comprehensive data integration capabilities for all leading computing platforms and applications, including DB2, Oracle, SQL Server, and SAP, Siebel, JDE, and Peoplesoft.

Founded in 1997, RightNow Technologies itself is billed as the firm “leading the industry beyond CRM to high-impact customer experience management solutions.” RightNow boasts a clientele of more than 1,500 companies around the world, including Alaska Air, Andrews Federal Credit Union, Banknorth Group, Bell Microproducts, Briggs Corporation, Cendant, Centers for Medicare and Medicaid, Dow Chemical, Dun & Bradstreet, Friend Communications, Germany Pioneer, International Rectifier, Kodak, Merry Maids, Paddy Power, Sketchers, The Right Start, Thomas Cook, Victoria International, and Victoria University of New Zealand.