Selling to salesmen

Folks at DealerAdvance, Inc. announced today that the company will be targeting sales of its proprietary WEBDA program at the 21,500 new car dealers in the United States.

Dealer Advance Inc. CEO Steven Humphries reported that “out of the 21,500 new car dealers, only about 50 percent have a Customer Relations Management tool in place … We feel that through our concentrated sales and marketing efforts, the company can capture approximately two percent of the total market over the next 24 months generating over $8 million in sales for the company…”

WEBDA is described as the newest web-based iteration of DLAV’s CRM application.

Can you imagine selling to car salesmen? You gotta be hardcore. Check out the size of Humphries’ gauntlet here: “…dealers that have utilized the original DealerAdvance system have shown a ninety percent increased in captured customer data and a thirty percent increase in appointment setting.” The declaration: “It’s all about sales,” says Humphries, “theirs and ours.”

Now that’s a salesman that could make Blake “from downtown” proud.