Latest CRM Blog

Pharma CRM for the iPad and iPhone

It is no secret that CRM solutions are making a splash in the mobile industry. Business solutions are rapidly populating the iPad and iPhone application store. Following suit, Medi-Soft is launching their Pharma CRM solution for the iPad and iPhone. iPad CRM and iPhone CRM have been hot trends in recent software news, so it’s […]

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Why Your Company Needs To Embrace Social CRM

Social CRM isn’t just another social media buzzword, it’s a central concept that businesses need to understand deeply and integrate fully in order to serve the social customer. But in order to fully embrace social CRM, businesses need to know what it entails. Who is the social customer? The social customer consumes information and learns […]

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Sybase unveils Mobility Platform: servers, applications, services for mobile CRM

Everyone wants to jump on the mobile space bandwagon in a world filled with users who use smartphones for personal and work purposes; Sybase is attempting to get ahead early in this growing trend. Last Thursday, Sybase unveiled its Mobility Platform, which is a comprehensive framework of mobility servers, mobile applications and services for the […]

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Microsoft Accuses Customer Relationship Management Giant Salesforce.com of Infringing Nine Software Patents

Microsoft Corp. is suing Salesforce.com Inc with the accusation that the customer relationship management (CRM) giant has infringed nine patents for ways to make software more efficient. The complaint targets the customer-relationship management software that is the hallmark of Salesforce.com’s business. It seeks a court order that would prevent the San Francisco-based company from providing […]

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“Social CRM” Should be a Redundant Phrase

These days forward-looking companies build social networks into their core marketing strategies., but sometimes there is a disconnect between existing CRM systems and the rising tide of social networking engagements. Companies with closed-off CRM systems aren’t really doing CRM at all. Marketers put customer relationship management (CRM) systems as a primary resource to feed leads […]

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update CRM Inc Brings a Revolution in Cloud-Based CRM Solutions to the North American Life Sciences Market

update CRM Inc, a European CRM solutions innovator, has launched its new update.revolution CRM suite to North America. update.revolution is an advanced cloud-based enterprise-managed CRM service designed specifically for the sales organizations of all sized in the life sciences market. This includes biotechnology, pharmaceutical and medical device industries. update.revolution was launched in Europe earlier this […]

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What Social CRM Can Learn From CRM

Customer relationship management (CRM) is a business software system used to manage and interact with clients and sales prospects. CRM involves using technology to automate business processes to increase efficiency and optimize customer service. Basically, CRM is like the host at a restaurant that greets clients warmly, directs traffic flow and runs the show without […]

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Lithium Technologies and Genesys Partner Up To Optimize Social CRM Strategies for Customer Support

Today, more than ever, companies must better understand their client and manage the quality of their customers’ experiences. Lithium Technologies and Genesys are working together to integrate Lithium’s community platform with Genesys’ Customer Service Software. The goal is to extend the social networking capabilities of Genesys and deliver an improved customer experience by incorporating community […]

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Gartner Research Includes Pegasystems and RightNow in Magic Quadrant for CRM Customer Service Contact Centers

New players join Oracle Siebel, Microsoft and Salesforce.com as the market seeks to empower agents and deliver next-generation service. There aren’t a lot of commonalities between the listed vendors in Magic Quadrant except that they have systems to help customers post-sale. To be fair, very few enterprises have cookie-cutter customer service requirements and these vendors […]

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SugarCRM Makes the iPad a Little Sweeter

SugarCRM is currently in the process of developing a Sugar iPad application-the first ever native CRM iPad application to be exact. The app is a customizable CRM solution that uses iPad’s distinctive user experience features. The Sugar software was developed on Appcelerator Titanium, which is a service that allows web-developers to develop iPad applications that […]

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