Social CRM needs fine tuning

It appears that even the most “social” business functions of marketing and sales are not perfectly happy with the way social CRM is shaping up. These functions would rather have commissions and sales instead of a community.

What I don’t get is that even when they have a good thing going they are getting into cribs and nags about small things. Do they expect the software to close the deals for them. Maybe the whole thing is not as big a deal, maybe it is – for Oracle has come out with Sales Prospector, which is meant to help sales teams or individual sales reps build information-sharing networks that, in theory, will help them close more deals.

Of course, the key here is the sharing of data between salespeople. Would I want to share details on leads with fellow sales guys if my commissions depended on it?

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  1. CRM-Gadget enhances CRM on Demand by giving you instant access to Facebook profiles.

    Add the CRM-Gadget Facebook Applet to your Oracle CRM On Demand application and you will see Facebook profile pictures for many of the people you are communicating with. Facebook Integration will also display your contacts’ Facebook status and recent photos. This makes it easy to add a new friend or jump directly to their Facebook page. Sync the data available in Facebook with your Oracle CRM On Demand contact data to be able to use it in reports and analyses.

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    Gain insight and grow your network intelligently.

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