Two top fives

Like top-five lists? Well, you’ll love the telephony/customer relationship management VendorGuru.com this week. The loftily-named company yesterday released a pair of white papers entitled The Top 5 Telephony Solutions Your Business Needs Today and The 5 Must-Have Features of a CRM Solution.

Best of all, the white papers are free after the registration process.

The Top 5 Telephony Solutions Your Business Needs Today promises to expostulate on how the telephone communications landscape is changed and how businesses like yours have increased productivity by implementing the new standards.

For those who love only the thrill of the list and find the prose second, the following are the five “must have features of a CRM solution":

• data tracking and integration, to give users throughout the company access to key data;

• customer support, to provide high levels of service, quick response times, accountability, and prompt problem resolution;

• sales management tools, to help managers distribute sales leads and help salespeople process orders in real time and close more sales;

• marketing automation, to generate automatic responses and collect data to help track leads and results; and

• analytics to organize and analyze customer data, for more better customer experiences.