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Mortgage industry marketing firm Independence Marketing Systems and Solutions, has announced its appointment as an authorized reseller of its WorkCenter CRM software. WorkCenter CRM is a Contact Management Solution designed specifically for the mortgage industry. WorkCenter enables the running of automated action plans to direct campaigns for post closing, lead management, and loans in process.

Under terms of the agreement, IMSS will be promoting WorkCenter through its website and its upcoming e-books for the mortgage industry. “Being a marketing firm that assists mortgage industry professionals in lead generation,” stated IMSS’ Tim Kirsch, “we needed to have a product we could confidently promote that would insure our customers take advantage of every opportunity sent their way through our lead generation campaigns.”

WorkCenter CRM was released in August. The promo goes something like this: “Drag-and-Drop technology means scheduling has never been easier. With the built-in Library, full graphic emails can be sent, or custom flyers created with the ease of Microsoft Word … One of the key components is the built-in vSync with Loan Origination Systems and Outlook. It eliminates redundant data entry, creating a focus on business management.”

A free trial version of WorkCenter is available at the IMSS website.

Founded in 2000, vForms delivers software solutions and technical support services for the mortgage and finance industries. vForms is headquartered in Redmond, Wa.